Peter Hames, CEO Big Health, on Digital Medicine and Sleepio

Peter Hames, CEO Big Health talks about :

1. He reveals insights into their success
2. Importance of engagement with patients
3. How they have heavily personalized using their therapy lab to use external data to recommend precise sleep schedule and therapies
4. How to become more than a fun app or game by building trust and credibility in order to be regarded as a therapeutic service
5. How he raised $15 million for his app and the specific challenges he overcame
6. The importance of linking payment to outcomes
7. His vision for Digital Medicine and the emergence of curative servic
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